Ethletic was founded in 2004 and produce stylish, ethically alterative sneakers. The company vision is that the entire life cycle of a sneaker is fair and sustainable, this is the company concept in terms of their growth. Not only do the trainers provide trendy footwear, the company pride themselves on paying all staff fairly and providing good working conditions. Ethletic don’t see their staff as cheap labour, they appreciate each and every individual and the skills they bring to the company. For every pair of sneakers that are sold one dollar goes to the workers welfare society and is spent on better healthcare and education for their children. Ethletic trainers are 100% vegan and only use organic raw and natural materials so they don’t compromise animal habitat. No pesticides or toxic chemicals are used protecting the health of both the people who produce and wear the sneakers.